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what your customer wants can t tell you melina palmer

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What Your Customer Wants and Can't Tell You By Melina Palmer English | 246 Pages | EPUB | 5.08 MB Cover https://4kw.in/5/4058.html <---------- Use the Science of Behavioral Economics to Understand Why People Buy“The most important business book to come out in years.” –Michael F. Schein, author and columnist for Forbes, Inc, and Psychology Today 2021 International Book Awards finalist in Business: Small Business & Entrepreneurship and Marketing & Advertising #1 New Release in Business Encyclopedias, Marketing Research, Customer Relations, and Customer Service What Your Customer Wants (And Can’t Tell You) explains the neuroscience of consumer behavior. Learn exactly why people buy―and how to use that knowledge to improve pricing, increase sales, create better “brain-friendly” brand messaging, and be a more effective leader. Behavioral economics is the marketing research future of brands and business. This book goes beyond an academic understanding of behavioral economics and into practical applications. Learn how real businesses and business professionals can use science to make their companies better. Business owner, consultant, and behavioral economics expert Melina Palmer helps leaders like you use the psychology of the consumer, innovation, and truly impactful branding to achieve real, bottom-line benefits. ---------->

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what your customer wants can t tell you melina palmer

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