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witcher b absolute essentials strategic management 2020

Type:: E-books
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Size:: 1.7 MB
Uploaded On:: Nov. 25, 2021, 11:18 a.m.
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Info Hash:: A27122C5144509CD6214D36D2CB924DA21BBD7ED

Textbook in PDF format Strategy is a foundational aspect of management education, whilst strategic thinking is an essential business skill. This shortform textbook provides the absolute essentials of the field, focusing on how strategy works as a managed process. The author, an experienced management educator, provides a clear and concise structure that enables readers to understand and excel in the core strategic skills that are essential to contemporary business globally. This concise and coherent text is a unique alternative to bloated strategic management textbooks and will be welcomed by students and reflective practitioners around the world. Introduction Strategic management Purpose The external environment The internal environment Objectives Business-level strategy Corporate-level strategy Global-level strategy Strategy implementation Strategic control Strategic leadership Index

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Witcher B. Absolute Essentials of Strategic Management 2020.pdf 1.7 MB

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witcher b absolute essentials strategic management 2020

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