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cook g airline operations management management textbook 2ed 2023

Type:: E-books
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Uploaded On:: March 15, 2023, 5:02 p.m.
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Textbook in PDF format Airline Operations and Management: A Management Textbook presents a survey of the airline industry, with a strong managerial perspective. It integrates and applies the fundamentals of several management disciplines, particularly operations, marketing, economics and finance, to develop a comprehensive overview. It also provides readers with a solid historical background, and offers a global perspective of the industry, with examples drawn from airlines around the world.This textbook is for advanced undergraduate and graduate students of airline management, but it should also be useful to entry and junior-level airline managers and professionals seeking to expand their knowledge of the industry beyond their functional area. Historical Perspective Supply and Demand for Air Transportation Route Structure Product Offering Flight Schedule Development and Control Labor Relations Economics and Finance Fleet Selection and Acquisition Pricing and Revenue Management Distribution International Air Transportation, Policy Looking Ahead

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Cook G. Airline Operations and Management. A Management Textbook 2ed 2023.pdf 48.2 MB

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cook g airline operations management management textbook 2ed 2023

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