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Details for:
Entrepreneurship 10th ed 2017 by Robert Hisrich et al
entrepreneurship 10th ed 2017 robert hisrich et al
Type:
E-books
Files:
1
Size:
22.4 MB
Uploaded On:
May 7, 2019, 4:25 p.m.
Added By:
dumperina
Seeders:
1
Leechers:
0
Info Hash:
C262ECCB90C7B30279429560EA644489D54094CB
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COVER: https://www.mheducation.com/cover-images/Jpeg_400-high/0078112842.jpeg TITLE: Entrepreneurship, 10th edition (2017) AUTHOR: Robert D. Hisrich, Michael P. Peters, Dean A. Shepherd ISBN-13: 9780078112843 BOOK SPECS: https://www.mheducation.com/highered/product/M9780078112843.html FILE SPECS: true PDF, logical page numbers as in the print version, bookmarks, 22 MB DESCRIPTION: "Entrepreneurship", by Robert Hisrich, Michael Peters and Dean Shepherd, has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of "how to" embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts. The superb author team of Hisrich, Peters, and Shepherd draw from their distinct backgrounds to create a book that addresses the dynamics of today’s entrepreneurial challenges. From Bob Hisrich’s expertise in global entrepreneurship to Mike Peter’s background as a both a real-life entrepreneur and academic to Dean Shepherd’s current research on cognition and entrepreneurial mindset, this book balances the crucial line between modern theory and practice. BRIEF CONTENTS: --------------- PART 1 : THE ENTREPRENEURIAL PERSPECTIVE 1. The Entrepreneurial Mind-Set 2. Corporate Entrepreneurship 3. Generating and Exploiting New Entries PART 2 : FROM IDEA TO THE OPPORTUNITY 4. Creativity and the Business Idea 5. Identifying and Analyzing Domestic and International Opportunities 6. Protecting the Idea and Other Legal Issues for the Entrepreneur PART 3 : FROM THE OPPORTUNITY TO THE BUSINESS PLAN 7. The Business Plan: Creating and Starting the Venture 8. The Marketing Plan 9. The Organizational Plan 10. The Financial Plan PART 4 : FROM THE BUSINESS PLAN TO FUNDING THE VENTURE 11. Sources of Capital 12. Informal Risk Capital, Venture Capital, and Going Public PART 5 : FROM FUNDING THE VENTURE TO LAUNCHING, GROWING, AND ENDING THE NEW VENTURE 13. Strategies for Growth and Managing the Implications of Growth 14. Accessing Resources for Growth from External Sources 15. Succession Planning and Strategies for Harvesting and Ending the Venture PART 6 : CASES index
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Hisrich - Entrepreneurship 10th ed 2017.pdf
22.4 MB
